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9 November 2020
Adding to our full service home improvement offering a little over 12 months ago we launched More Kitchens, a standalone Kitchen design and installation service and what a year it’s been…
Despite the ongoing Coronavirus
pandemic we’ve experienced fantastic success which we know wouldn’t be possible
without the dedication of our incredible staff and loyalty of our customers, to
both of which we owe the biggest of thanks!
Wanting to celebrate the occasion we’re going to recap the past 12 months while looking to the future, identifying what’s next for the business while offering trend predictions for 2021.
Launching in the last week of October 2019 it was arguably not the best time on the run up to Christmas to be promoting a new home improvement offering. But with an ambitious companywide growth strategy of 60% by March 2022, and an ethos of facing challenges head on, it was decided that there is no time like the present, and with that More Kitchens was born.
12 months later, 3 of which were spent in lockdown and only 9 operational, we’ve designed over 150 kitchen concepts which has resulted in delivering 47 project managed kitchen installations meaning we are well on track to achieving our plans for growth.
Furthermore, not only are we on target but we’ve achieved this while upholding our reputation for delivering exceptional customer service with 100% of our More Kitchens customers rating us 5* on independent review site, Trust Pilot.
“We recently had a new kitchen fitted after 25 years of putting up with our old one. Thanks to Julie who came up with some very good ideas and managed to put a good range of units into a very small space. Thanks to Rob, the project manager, who ensured that all aspects of the work ran smoothly. A special thanks to Martin who did everything from knocking the old kitchen out , plastering, setting up the new units, fitting the new appliances, laying the floor tiles and even doing the painting. His attention to detail was superb, nothing was too much trouble. We are very happy with our new kitchen and would definitely recommend” Mr & Mrs Anderson.
Commenting on the past 12 months successes More Kitchens Project Manager, Rob, states
“I’ve been in the business of project managing kitchen renovations for over 30 years and I’ve never experienced growth like it. A lot of the success we’ve seen in the last 12 months is a result of existing bathroom customers coming back to us to have their kitchen done which is fantastic and speaks volumes of the service that is continuously delivered. I always thought More Kitchens would be successful but I don’t think any of us quite thought it would be this successful this soon.”
Looking to the future it’s likely that within the next 12 months we’ll extend our Kitchen offering into our third showroom in Harrogate, which at the moment only displays bathroom concepts for our More Bathrooms and More Ability brands. Initially only launching in Leeds and Mirfield, Managing Director, Tony, comments:
“There is huge scope to extend More Kitchens into the North Yorkshire region which I am confident will be a great success. When we launched we decided to do it in stages to mitigate any risks that come with short term significant business growth. In the last 12 months we’ve learnt a lot and adapted to the market accordingly which stands us in great stead for further expansion while continuing to deliver a 5* service.”
In addition to internal plans 2021 is set to be a busy year in the kitchen industry with a number of exciting design trend predictions. From fixture choices to colour schemes More Kitchens Senior Designer, Julie, discusses her top trends to watch out for over the next 12 months.
“In both furniture and accessories trending colours for 2021 are set to be forest green / racing green and dusky pink. Grey will remain popular, with the new keyword ‘Greige’ for clients wanting more warmth and beige tones. Painted black is steadily making a comeback but used as a complimentary colour rather than a focus.
With regards to fittings, although copper is staying, gold is set to be a strong contender as it pairs perfectly with the darker tones predicted in 2021, whether trims, handles, taps or accessories.”
With so many plans in the pipeline it’s difficult to not get excited about the potential of More Kitchens, the wider business and its full home improvement service offering. Recapping the first 12 months we’d like to extend our gratitude and personally thank our customers, staff and suppliers for their continued support in what has been an unprecedented year for all.